Optimizing Your Website: Keep Content Focused
Keep sentences relatively short and split your paragraphs up more so than you would if you were writing on paper. People don't read words on a screen in the same way that they do on a page. Rather, they tend to scan the page looking for whatever it is that they were searching for in the first place. Short, sharp, succinct online information is what they after rather than long rambling essays!
- Choose your keywords and key phrases carefully
- Write for your readers, not for the keywords
- Embrace the title tag
- Check your spellings, punctuation and grammar
- Link your site's internal pages
- Include a sitemap
- Utilize your site footer
- Use the nofollow tag
- Use the target=blank tag
- Use title tages and alt tags appropriately
- Always include alt tags when you include images
- Use your page code to your best advantage
- Interlink between your websites
- Link out
- Offer a links/ useful resources page
- Get links from high page rank sites
- Avoid reciprocal linking
- Increase your page views
- Include images
- Submit your site to search engine and blog directories